Fujikina Toronto 2017

Earlier this week I attended an event put on by Fujifilm Canada in Toronto called “Fujikina”, a name I initially snickered to myself at, but after a moment of reflection, decided it’s actually quite appropriate, given how much Fuji stole the photography show at CES this year.

They had everything on hand to try and hold, so I got a good amount of time with the GFX in particular. Here’s what I learned at the event.

GFX

My GFX coverage has become a little more extensive than I anticipated at this stage, so I decided to break it out into it’s own Pre-Review. Much more detail will be added as I test this new camera more.

Graphite (Not Silver)

By all accounts, there won’t be anymore lenses in the “Graphite” finish to match the X-Pro2 Graphite. Only the XF 23mm F2 WR will be offered in the X-Pro2 Graphite Kit.→

X100F→

I’m not quite as enthusiastic for an evolutionary step in the X100 series of cameras only because I’m still so infatuated with the X-Pro2 and XF 35mm F2 WR, my preferred focal length. For anyone who likes 35mm though, they are going to want an X100F a lot.

Upgrading from an X100S to and X100T wasn’t a cut and dried decision, upgrading from any other X100 camera to the X100F will likely be a no-brainer for fans of the camera. The jump in quality and usability is huge.

Getting back to the details, the X100F shutter sound seems to be a little different; more robotic than previous cameras. It’s entirely possible that is restricted to the demo unit I tried, but it was a final production unit, so should be indicative of what we’d get when buying.

The wide angle and teleconverter are in fact optically identical to the first iterations. Good news. The difference is that, when paired with an X100F, the camera will automatically detect the converter and make the changes in camera that once needed to be done manually. This should all but eliminate accidentally capturing photos with comical distortion.

Fuji’s own employees can only speculate how the camera not only detects the converter, but which one. The current guess is some sort of magnet.

X-T20→

The X-T20 has seen a huge spec bump, but otherwise remains pretty close to its predecessor. It’s not a camera for me, but for entry level or folks who just want the smallest interchangeable body in a DSLR style they can get their hands on, it’s fantastic, and is made that much better with the new imaging chain.

X-E3?

No news on the EVF-only rangefinder-style body getting the X-Trans III treatment. If I remember right though, I got my X-E2 in around November along with the XF 23mm F1.4 when they were both released.

XF 50mm F2 WR→

Not much more to say about this lens. It handles as nicely as the XF 35mm F2 WR, just with a wider manual focus ring. I really like the size and operation of the new WR F2 lenses, but it’s unlikely either will replace the XF 16mm F1.4 WR or XF 90mm F2 WR for me. The focal length spread just doesn’t have enough coverage.

In Other News

That’s it for the event, however, I do believe I have finally sorted my computer crisis after having returned the 2016 MacBook Pro I’d been waiting months for. That has hindered my progress on this site a bit, but thankfully ought to be behind me soon. I’ll have more to say on that front in another post shortly. X-T2 review and comparisons coming soon!

Busy Month

It’s been an action-packed month in the land of Fujifilm. From new finishes to new formats, Fujifilm are on a tear we haven’t seen in some time. Let’s take these in order:

CES; Fujifilm in Graphite

Outside of another rugged point and shoot, Fujifilm’s CES showing has consisted of the announcement of a “Graphite Silver Edition” of the X-T2, and, for the first time in this form factor, a “Graphite Edition” of the X-Pro2. Note the missing “Silver” on the X-Pro2. I noticed a difference in the finish of these two models immediately, but it took me a while to realize the names were actually different.

I prefer the Graphite finish over Graphite Silver myself,1 but it is curious that yet another “colour” has been added to Fujifilm’s roster. We now also have lenses in 3 different finishes, black, non-graphite silver, and graphite. Graphite is seemingly exclusive to the XF 23mm F2 for now, and is only available as part of an X-Pro2 bundle.

Can we expect more lenses to become available in Graphite? The XF 35mm F2—my preferred lens to pair with the X-Pro2—seems like a prime2 candidate, along with the next announcement:

XF 50mm F2 WR

Rounding out a nice compact set of weather sealed primes at f/2, the XF 50mm F2 WR is a 200g 76mm equivalent that sadly doesn’t share the same 43mm filter size as the XF23mm F2 WR and XF35mm F2 WR. Strangely, or perhaps tellingly, this new prime is also not currently available in the darker Graphite finish.

X-T20

One of the quickest iterations, the X-T10 has been superseded by the X-T20, which sees improvements as large as the X-T1 saw with its successor, the X-T2. This isn’t the form factor for me, but man, talk about a feature-rich little camera.

X100F

Number Four. Everyone’s favourite fixed focal length photographic device finally gets the not-so “New AutoFocus System,” and ACROS. It also gets new teleconverters, presumably better optimized for the new sensor. As someone who owns both of the original teleconverters, this certainly isn’t my favourite part of Fuji’s announcements.

(Almost) All 24.3 MP X-Trans III/X-Processor Pro

Every currently available form-factor but one, the X-E2(S) is once again available in Fuji’s latest sensor and processor. Pretty soon our camera body buying decision will once again come down to body size and handling preference without compromising image quality. I loved it when every camera was X-Trans II. This is Fuji at their best.

Medium Format

I’ve been pretty quiet about the GFX 50S. Not for lack of excitement, more for trying to figure out if this new format is something I’m going to be able to get my hands on and add as part of the content of this site. At $6,499 for just the body, I suspect it will be out of reach for many, if not most of my readers, but I sure would like one.

The Big Event

Yours truly has been invited to a Fujifilm Canada Media Event late tomorrow afternoon that I plan to attend with the opportunity to do some interviews and ask questions. If you have any burning questions of your own, feel free to pass them along and I’ll do my best to get them answered.

  1. It would have gone great with the MacBook Pro I returned. Pity. ↩︎
  2. See what I did there? ↩︎